Hot Eco-clothes: Go Green
Designers, models and other representatives of the industry are jumping on the environmentally friendly bandwagon. All of the couture lines have raised the profile of the ecological crisis. Most designers have made a push to make fashionable garments and accessories out of recycled material.
So what exactly does it mean to have "green" or organic clothing? Eco-friendly clothes are produced using all-natural materials like soy, organic cotton, and bamboo. Organic cotton isn't exposed to any pesticides while growing, while the typical cotton is saturated in it. In fact, more pesticides are used on cotton than any other crop. Did you know that 1/3 of a pound of chemical material goes into one T-shirt? Organic clothes are also manufactured using fair-trade materials, which are materials produced under fair working conditions and decent wages for laborers.
Sustainable clothing also tends to be much more comfortable. Soft and well made materials like organic cotton feel great to the touch unlike itchy polyesters. Innovative designers like Portland's, Ryan Christensen are increasingly designing pieces that don't exploit the planet. He's the founder of Sameunderneath, Sameunderneath uses eco-friendly fabrics to produce eclectic pieces that do little to no harm to the environment. The latest trends include sleek garments made of bamboo.
An innovative eco-friendly designer called Nau is adding touches of decadence and luxury to an otherwise bland line of organic products. Though founded in 2005 by Eric Reynolds, Nau is jointly operated by a team of 35 industry professionals in various outdoor and sporting companies These professionals come from Nike, Patagonia, The North Face, and Adidas, to name a few. Nau's popular end of luxury outdoor clothing includes undergarments, layering clothes, fleece insulator, and soft and hard shell pants and jackets. Of course all items are produced from recycled materials and organic cotton. PLA is another material often used, a synthetic derived from corn.
This is a very exciting industry to be a part of and no one can deny that there is so much more yet to come. Designers don't have all the necessary materials needed to keep up with their less sustainable counterparts, but there is plenty of inspiration and new ideas to keep up the current level of excitement.
Consumers of products are becoming more choosy about where are the products they buy are coming from, which reflects on the designers. Soon becoming eco-conscious and style-conscious will go hand and hand.
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